Apps & Ad Units
1.Functions
This section is mainly used to manage the configuration information of the app, Ad units and Ad sources.
2. Usage guides
2.1 Manage Apps
2.1.1 Add an app
1）Click【App Management】-【Apps & Ad Units】-【Add an app】
2）Fill in the application related information:
| App information | Instruction |
|---|---|
| OS | Select the app OS |
| App Store/Google Play/Other app stores/ Not on any store | If your app is for iOS system, or already on App Store, choose [Yes]; otherwise, choose [No]; if your app is for Android system, or already on Google Play, choose [Google Play]; if your app is on other app stores, choose [Other app store]; if your app is not on any store, choose [Not on any store]. |
| App Store URL | Fill in the address of your app in Google Play and click [Verify URL] to verify the address. The URL cannot be changed after it is saved, so please confirm that the link is filled in correctly. |
| App Domain | Fill in the App Domain, such as, tradplus.com |
| Bundle Name | Fill in the bundle Name, such as, com.tradplus.app |
| App Name | Fill in the app name. You cannot change the App name after saving it, so please confirm that the name is filled in correctly. |
| Category | Select the category. If your app is a game app, please choose [Gaming]; for non-game app, please choose [Non-gaming] |
| Sub Category | Select the sub category |
Advanced Settings - Adjust Authorization
- Please continue to fill in the following information if you have enabled the Adjust authorization, or ignore this entry if you have not.
- If you need to activate an Adjust authorization, please contact your TradPlus AM to activate it.
- Please apply for Ad Revenue authorization from Adjustd, otherwise you can't send TradPlus data back to Adjust.
3）After confirming all the information, click [Confirm] to save the application information
Expected result
You can view the added apps in the app list on the left side of the [Apps & Ad Units] page as shown in the screenshot:
2.1.2 Edit the app information
1）Select the app that needs to be edited, click the [Edit] button on the right side of the app information, and the button position is shown in mark 2 in the following figure.
2）Edit the app information, check whether there is any error in filling in the information, after there is no error, click [Confirm] to save the edited app information.
2.2 Manage ad Units
2.2.1 Add ad units
1） On the [Apps & Ad Units] page, select the app that needs to add ad units, and click [Add Ad Units] in the upper right corner of the page.
2）Fill in the information of the ad units:
You can check the relationships between TradPlus VisiM ad formats and the ad networks' through Table of Ad Formats
TradPlus VisiM supports the configuration of 6 ad formats as described below:
i. Rewarded Video
| Ad Configuration Information | Instruction |
|---|---|
| Ad Unit Name (Required) | Enter Ad unit name |
| No. of Parallel Requests (Required) | The default number is 2, which is suggested to keep as it is. Developers can adjust later based on actual performance. |
| Capping | ● The default choice is 'Uncapped', which is suggested to keep as it is. Developers can adjust later based on actual performance. ● If you need to configure the display cap, please tap 'Capping' and select the cap and frequency. The screenshot shows each user can see the ad up to 3 times every 4 hours.  |
| Reward Item & Amount | This information can be left unconfigured. The rewarded video's reward callback will follow the one in the code. |
| Server Side Reward Callback | ● After the user finishes watching the video, TradPlus server calls back to your server with a reward message. Supported SDK: TradPlus Android SDK >= 7.9 and iOS SDK >= 7.5. ● To ensure the accuracy of the rewards, it is recommended that developers can prioritize ad networks' server reward callbacks. For TradPlus Exchange and cross promotion, TradPlus server reward callbacks can be used directly. |
| TradPus Exchange Blocking Rules | Please fill in this item if you use TradPlus Exchange, otherwise it can be ignored. (To switch on TradPlus Exchange, please contact your Operation Manager.) |
ⅱ. Interstitial
| Ad Configuration Information | Instruction |
|---|---|
| Ad Unit Name (Required) | Enter ad unit name |
| No. of Parallel Requests (Required) | The default number is 2, which is suggested to keep as it is. Developers can adjust later based on actual performance. |
| Capping | ● The default choice is 'Uncapped', which is suggested to keep as it is. Developers can adjust later based on actual performance. ● If you need to configure the display cap, please tap 'Capping' and select the cap and frequency. The screenshot shows each user can see the ad up to 3 times every 4 hours. |
| TradPus Exchange Blocking Rules | Please fill in this item if you use TradPlus Exchange, otherwise it can be ignored. (To switch on TradPlus Exchange, please contact your Operation Manager.) |
ⅲ. Banners
| Ad Configuration Information | Instruction |
|---|---|
| Ad Unit Name (Required) | Enter ad unit name |
| No. of Parallel Requests (Required) | The default number is 1, which is suggested to keep as it is. Developers can adjust later based on actual performance. |
| Auto refresh | ● Choose whether or not to auto-refresh. ● It is recommended to choose no refresh initially, and after the data is stabilized, you can configure the refresh time as 60s, 120s, 180s and so on. ● If you have configured automatic refresh at TradPlus, please disable the auto refresh at networks. ● If you need to use the TradPlus for auto refresh, but can't turn off the auto refresh at networks, we recommend that you configure a normal auto refresh time at TradPlus, and the longest auto refresh time at networks.For example, if Unity has the banner auto-refresh range from 10s to 40s, it is recommended to configure 40s. |
| Capping | ● The default choice is 'Uncapped', which is suggested to keep as it is. Developers can adjust later based on actual performance. ● If you need to configure the display cap, please tap 'Capping' and select the cap and frequency. The screenshot shows each user can see the ad up to 3 times every 4 hours. |
| TradPus Exchange Blocking Rules | Please fill in this item if you use TradPlus Exchange, otherwise it can be ignored. (To switch on TradPlus Exchange, please contact your Operation Manager.) |
ⅳ. Native Ads
There are 2 types of native ads to choose from:
a. Standard
b. Native Draw video
Specific configuration guidelines are listed below:
** Standard & Native Draw video**
| Ad Configuration Information | Instruction |
|---|---|
| Ad Unit Name（Required） | Enter ad unit name |
| No. of Parallel Requests（Required） | The default number is 2, which is suggested to keep as it is. Developers can adjust later based on actual performance. |
| Capping | ● The default choice is 'Uncapped', which is suggested to keep as it is. Developers can adjust later based on actual performance. ● If you need to configure the display cap, please tap 'Capping' and select the cap and frequency. The screenshot shows each user can see the ad up to 3 times every 4 hours. |
| TradPus Exchange Blocking Rules | Please fill in this item if you use TradPlus Exchange, otherwise it can be ignored. (To switch on TradPlus Exchange, please contact your Operation Manager.) |
ⅴ. Splash
| Ad Configuration Information | Instruction |
|---|---|
| Ad Unit Name（Required） | Enter ad unit name |
| Countdown Times | The default is 5, which is suggested to keep as it is. Developers can adjust later based on actual performance. The range is from 3 to 10 seconds. |
| No. of Parallel Requests（Required） | The default number is 2, which is suggested to keep as it is. Developers can adjust later based on actual performance. |
| Capping | ● The default choice is 'Uncapped', which is suggested to keep as it is. Developers can adjust later based on actual performance. ● If you need to configure the display cap, please tap 'Capping' and select the cap and frequency. The screenshot shows each user can see the ad up to 3 times every 4 hours. |
| TradPus Exchange Blocking Rules | Please fill in this item if you use TradPlus Exchange, otherwise it can be ignored. (To switch on TradPlus Exchange, please contact your Operation Manager.) |
vi. Offerwall
| Ad Configuration Information | Instruction |
|---|---|
| Ad Unit Name（Required） | Enter ad unit name |
| No. of Parallel Requests（Required） | The default number is 2, which is suggested to keep as it is. Developers can adjust later based on actual performance. |
| TradPus Exchange Blocking Rules | Please fill in this item if you use TradPlus Exchange, otherwise it can be ignored. (To switch on TradPlus Exchange, please contact your Operation Manager.) |
vii. In-stream Ads
| Ad Configuration Information | Instruction |
|---|---|
| Ad Unit Name （Required） | Enter ad unit name |
| No. of Parallel Requests （Required） | The default number is 2, which is suggested to keep as it is. Developers can adjust later based on actual performance. |
| TP Exchange Blocking rules | Please complete this if you use TradPlus Exchange, otherwise it can be ignored. (For TradPlus Exchange, please contact your Operations Manager.) |
3）After filling out the form and confirming that it is correct, click [Confirm] to save the ad unit information.
Expected result
You can view the added ad units in the ad unit list on the right side of the [Apps & Ad Units] page as shown in the picture:
2.2.2 Edit and delete Ad units
1）Edit Ad units: You can click [Edit] on the right side of the list of Ad units to edit the information of the corresponding ad units.
2）Delete Ad units: Click [Delete] on the right side of the list of Ad units to delete the corresponding ad units.
2.3 Manage Ad sources
2.3.1 Precondition
1）Choose the ad networks and ad formats to integrate, for example, integrate Meta and Admob's rewarded video, banner ads.
2）Sign up for an account on the ad networks' platform. You can find the addresses here:List of TradPlus VisiM integrated ad networks
3）Create an ad unit on each ad network. You can find the instructions here:List of TradPlus VisiM integrated ad networks - Configuration Guide
2.3.2 Add ad sources
1）TradPlus VisiM provides 2 ways to add ad sources:
a. Click the [Add Ad Sources] on the right side of the Unit.
b.Click the drop-down arrow on the right side of the button [Add Ad Sources in Batch].
2）Select the ad sources you want to add and fill in the required configuration information for the ad sources.
i. Please check the link below to find the information on how to find the IDs and other information needed for each ad sources.List of TradPlus integrated ad networks - Configuration Guide
ii. Instructions for completing the additional information are provided in the table below:
| Ad Sources Configuration Information | Explanation |
|---|---|
| Rate | ● If a floor price is set for certain ad units on ad networks, please fill in the floor price. ● If not, please fill in 0.01. This price is used to prioritize ad requests and will not be returned to the ad networks. |
| Auto eCPM | It is recommended to turn on auto eCPM. ● When auto eCPM is enabled, TradPlus will leverage the past three days average eCPM to make ranking adjustments. ○ If the number of IMP in the past 3 days is less than 200, the average eCPM in the past 7 days will be used. If the number of IMP in the past 7 days is less than 200, a manually entered eCPM ranking will be used. Average eCPM calculation formula: Total revenue / Total IMP * 1000 |
| Header Bidding | ● If you want to use bidding, please select [Yes]. ● Except Meta, all networks need to create a bidding ad unit at networks' end. Then please enter the Unit ID on TradPlus VisiM. ● For Meta, developers just need to create a regular ad unit on Meta (no need to configure the floor price) and enter the Unit ID on TradPlus VisiM. For ad networks that support bidding, please see：TradPlus supported bidder |
3）After confirming that the filled information is correct, click [Confirm] to save the ad sources.
Note: Please make sure to the Ad ID and other information filled on TradPlus VisiM is consistent with that on ad networks to avoid influence on ad revenue.
Expected result
Click on "Ad Unit" and in the pop-up drop-down list, you can see the added ad sources.
2.3.3 Edit and delete Ad sources
1）Edit Ad sources: Click on the unit, find the Ad source you need to edit in the pop-up drop-down list, and click the [Edit] on the right side, you can enter the edit page.
2）Delete Ad sources: Click on the Ad unit, find the Ad source you need to delete in the pop-up drop-down list, and click the [Delete] on the right side to delete the Ad source.
2.3.4 Enable/disable Ad sources
Click the unit, find the Ad source you need to modify in the pop-up drop-down list, and click the [Status] on the right side to switch the Ad source enable/disable status.
Blue is enable, gray is disable
3. FAQs
Q：How long does it take for the Ad source to take effect after I turn it on / off?
A：
-
The TradPlus VisiM takes 2 minutes to take effect。
-
From 2 minutes to 1 hour on a cell phone.
-
For immediate effect, clear the app cache or uninstall and reinstall the app.
Q：How to fill in the template type and height when creating Meta Native Banner Ad sources？
A：You need to confirm the height of the Ad scene set in the app by the developer first, and then fill in the corresponding height of the template type.
Q：What does “Unauthorized” mean after the list of Ad sources in the App Management?
A："Unauthorized” in this case means that the Ad Network has not authorized the data reporting privileges on TradPlus VisiM.
Note: The TradPlus VisiM functions such as Rate in Segment, LTV Reports, and Overview Reports rely on Networks report data, so be sure to operate this. Guidelines on how to configurate on TradPlus integrated ad networks
Q：What is the effective date of the sort price?
A：With AutoPrice turned on, Sort Prices will take effect as soon as they are configured. However, TradPlus does not necessarily use sort price to sort Ad sources.
-
Ad sources are sorted using the average eCPM of the last 3 days if the total number of displays in the last 7 days is greater than or equal to 1000.
-
If the total number of displays in the last 7 days is less than 1000, then the manually entered prices are used to sort the feeds.
Q：What does the number of parallel requests mean when setting up Ad units?
A：A parallel request count of 1 indicates a serial request, if the number of bars is n (n>1), TradPlus initiates requests to the first n Ad sources simultaneously. If it is not filled, it will continue to initiate requests to subsequent Ad sources until n Ads are filled or the waterfall request ends.
-
E.g. If the number of parallel requests is set to 3, the SDK will request the first three Ad sources of the waterfall managed by the intermediary in parallel. If one of the layers does not return Ads, it will continue to request the fourth layer of Ad sources until the cache is satisfied with 3 Ads, or the entire waterfall completes the request once.
-
When a user arrives at an Ad scene, the highest-prioritized Ad from the available ready Ads is displayed, regardless of whether the cache has satisfied 3 Ads (if the number of parallel requests is configured to be 3) or not.