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Admob

1. Create an AdMob account#

1.1 Register AdMob#

  • Select country/region: The country and region can not be modified once determined, and need to be consistent with the country of the receiving bank card, generally settled in local currency, the mainland defaults to US dollars, Hong Kong defaults to Hong Kong dollars.
  • AdMob supports Chinese companies to register accounts, but Chinese bank accounts need to support US dollars.

1.2 Log in AdMob#


2. Create AdMob Apps and Ad units#

1）Click “Apps” - “Add Apps”, whether it has been added to GP or not - select according to the actual situation, enter the media name, select the platform.

2) Click on the app you just created, click on Ad Units - Add Ad Unit, select the desired type of Ad unit and complete the creation.

3. Configure AdMob units in TradPlus backend#

1）In the AdMob backend, ad unit page, find the corresponding ad unit and get the ad unit ID.

2）In the TradPlus backend, find the corresponding Ad unit and click on Add Source.

3）Enter the AdMob unit ID into the TradPlus backend under “Ad Unit ID”.

4. Enable AdMob's Report API Reporting#

1） In AdMob background, log in the account you need to authorize reports.

2）In “TradPlus background-Ad Networks-Authorized Networks”, click “Login to Google AdMob account to get authorization information”, then jump to and login to the corresponding AdMob account of the app, and then the authorization will be successful.

5. Floor Price Setting#

Enter the corresponding app-ad unit-corresponding ad unit-advanced settings-eCPM floor, and choose "Manual floor" to set the price

6. Test Ads#

Admob is highly sensitive to test traffic, and frequent testing will increase the risk of being judged as traffic cheating, resulting in traffic throttling and even account bans.

It is recommended to add a test device for ad testing to avoid account ban due to test traffic.

How to get IDFA/AAID?

  • iOS

Currently, Apple does not display IDFA by default on iOS devices. However, you can retrieve it using a third-party app. Please check the App Store for apps that retrieve ad IDs, or programmatically look up the IDFA.

  • Android

On Android devices, you can find the Ad ID in the device settings. Here's how:

Go to Settings, then tap Google and Ads:

7. Admob FAQs#

Q：How to set Admob app-ads.txt？#

Official doc：https://support.google.com/admob/answer/9363762?hl=en&ref_topic=9675856

Google will randomly check the configuration of app-ads.txt, if it is not set, it may affect the ad fill. The operation steps are as follows:

  • Create app-ads.txt file: (create app-ads.txt file and paste the channel code)
  • Configure the developer website URL in the app store (Google Play or App Store)
  • Deploy app-ads.txt on the developer website: (the ads.txt file is stored in the root directory of the developer website)

Q：What to do if TradPlus platform shows that Admob authorization failed？#

  1. Confirm whether the account logged in the Admob is an account that needs to be authorized to TradPlus

  2. Enter Admob to check the address, confirm whether the account has been authorized for TradPlus, and remove it. ADMOB check address https://myaccount.google.com/permissions

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  1. After removal, re-authorize Admob at TradPlus

Q：What should I do if Admob is restricted/banned due to invalid traffic?#

Official doc： https://support.google.com/admob/answer/3342054?hl=zh-Hans&ref_topic=2745287

1.Check whether you have received Admob's emails, usually the first one will warn that your flow is limited, and the second one will warn that the account is blocked

  1. If the account has been blocked, it is necessary to correct the problem stated in the email, and then file an appeal to Admob. Note that there is only one chance to appeal to Admob

  2. If it is a flow limiting problem caused by the test traffic, it is recommended to do the following steps:

① Immediately stop the behavior of clicking ad, add test equipment according to the previous section- test mode, and use the test equipment to test;

② Continue to guide normal traffic into the App, and after Admob judge the quality of the traffic, the restriction will be removed, and there is no need to file an extra appeal.

The waiting time for unblocking the account may vary from 1 to 4 weeks.

Q ：What to do after an app or ad space is banned by admob?#

  1. Check whether you have received an alarm email, modify it according to the email, and file an appeal

  2. If the content of the email is unclear, or the account is still blocked after modifying according the email, please contact customer support on the official website:

ADMOB Help centre：https://support.google.com/admob/?visit_id=637357606123346814-2717605910&rd=1#topic=7383088

Admob common alarm contents and causes：

  • Invalid traffic: Admob is highly sensitive to test traffic. Frequent testing and clicking on test ads will increase the risk of being judged as traffic cheating, resulting in traffic throttling and even account bans.

  • Ad integration quality issues: Violations can occur for a variety of reasons, such as the content of the app, the way ads are integrated, or third-party software integrated. Make sure your ads are integrated in a way that drives quality traffic.

For more details, you can click this link：https://support.google.com/admob/answer/6128543?hl=zh-Hans&ref_topic=9756841

Q：Where is ADMOB Help centre？#

In ADMOB, click Help, and then click "Contact us”

Q：Where can I self-check ADMOB PIN code and payment issues?#

Q: Does Admob support individual developer account registration?#

Support. However, if the Admob account opening region is China mainland, the currency can only be US dollars.

Admob configuration suggestions#

  1. In the same waterfall, it is best not to configure more than 3 Admob PIDs to avoid triggering the Admob penalty mechanism, resulting in a drop in fill rate or limiting ad.

  2. The new admob pid usually takes a period of machine learning, and the price or fill rate fluctuates greatly, which is normal.